probably the best marketing campaign ever
Agency: London Rubber Company
Location: Heathrow T4 toilets.
- Durex Featherlite
- Durex Ribbed for Extra Sensitivity
- Durex Extra Safe
- Durex Gossamer
- Durex Lager & Lime
- Durex Chicken Korma
- Nurofen
Obviously two of the above are fictitious but the Nurofen is genuine. A great idea to counter that age old objection - ‘Not tonight dear, I have a splitting headache’.
[ This blog is brought to you by Tom Hanks who actually has lived unnoticed in Heathrow Terminal 4 for the past 8 years, sleeping on chairs by night and queuing in various parts of the building by day. ]